Marks & Logo
Category: Brand Identity
Type: Various Clients & Concepts
Project Information
Overview:A collection of marks spanning industries from global brands to local businesses. Some were for friends and family. Others were speculative explorations. Some didn't make the final round, but every single one strengthened my approach to identity design.
These logos capture the ideas and branding framework that foundation my work today. Each mark tells its own story, whether it shipped to market or stayed in the concept phase. The range shows versatility while maintaining a consistent philosophy: make the essence of the brand the thing. Don't hide it, celebrate it. The human touch appears in custom letterforms, hand-drawn elements, and imperfect geometries that feel crafted.
What matters isn't whether they went live. It's that each one pushed my thinking about how marks communicate. Every logo here taught me something about distilling complex ideas into simple, memorable forms.
Key Deliverables: Logo design • Brand marks • Identity systems • Typography exploration